As customers become more and more aware of what is available out there and have more options to choose where they spend their money it has become increasingly important to be able to differentiate your business from others and become the business of choice.
In today’s competitive business environment customers want us to win their hearts, minds and then their wallets! To be able to do this you need to make sure that your team is engaged, motivated and are eager to over deliver on customer expectations and create memorable customer experiences.
Often business owners and managers speak about the need to motivate their team, the reality is if you only “motivate” your team it wears off very quickly.
What your team really needs is new skills, new strategies and dramatically improved new daily methods of operation. Your team needs to learn how to stay focused, stick to priorities and maximize their energy and effort.
Most people have not been trained to properly control their attention, their focus, and their creative concentration, thus productive output. Particularly in this era of epic distraction, every person at every level of an organization needs to improve their ability to stay focused, stick to priorities and maximize their time, energy and effort.
A business which invests in training and encourages personal development of its staff will stand head and shoulders above their competition and become the customers’ business of choice.
Calculate what even a 10% improvement in output multiplied by all your team members and compounded over the year will produce in overall growth, improvement and profit!
What training and personal development does your team need? Go out and ask them and find out what they think, you may well be surprised by their answers.
Sam Harrop – Author
If you require business advice, please get in contact with Sam at: